Hear and Say is a world-leading Paediatric Auditory-Verbal and cochlear implant centre. OYO Studios was approached to develop a campaign promote Loud Shirt Day on the 22 October 2021. In 2020, Loud Shirt Day supporters raised a whopping $188,841 to empower children born with hearing loss to hear and speak. This year, they smashed it by raising $451,528.