The identity, in use
One visual language across wordmark, photography and web.
A brand identity for a company helping couples and professionals map how relationships really work.
Overview
An identity built on depth, not surface.
The Insight Agency helps people strengthen relationships through personality insights, blindspot awareness and tailored relationship maps. OYO Studio built a standout identity to match: considered colour, typography and imagery that evoke trust, connection and emotional depth.
Open what you want to dig into.
Develop a visual identity that reflects real expertise in relationship mapping, personality insights, blindspot awareness and the research behind thriving relationships, and that embodies the mission of helping couples build connection and intimacy.
Couples looking to strengthen their relationship, and the professionals in counselling and personal development who work alongside them.
A bold, memorable identity. Colour, typography and iconography were chosen to evoke trust, connection and emotional depth, carried through a double-exposure photographic style that brings the inner world to the surface.
Invite couples and professionals to book a discovery session through the newly designed website.
One visual language across wordmark, photography and web.
The idea
Personality, blindspots, and the maps between. Made visible.